Let's Talk Vreeland Red- The love of this hue in fashion and home
(check out my 60-second design class series)
I just finished watching the documentary about Diana Vreeland’s life, The Eye Has To Travel and I grew an even bigger affection for this talent. I want to watch this movie again and again. Her love for fashion and adventure is contagious. Vreeland was a stylemaker, the Vogue editor in the 1960's and, well, a superstar of her era. She had a special passion for life, and she created many stars- she would fixate her affections to those she found special and bring their talent to the world. She came to the magazine at a unique time in history and reinvented women not just in fashion's eye, but in the world. She celebrated the models and found their unique qualities and personalities to be as important as their looks. She talks through the movie about letting your eye travel in design and editing, and she was one of the first editors to travel to exotic locations for the editorials often showing models riding white elephants in India and or perched on the pyramids in Egypt. She took a fantastical look at fashion and it morped into much more then clothing. Her editorials were art and her stories about fashion were loved by many!
As many of you know I am the creative director and owner of root cellar designs, a home textile company. We design fabric and wallpaper and finished products to the interior design industry. We design our textiles in many hues, and as a textile designer I find red to be a particularly difficult color to get right. So I designed a specific red we are calling Vreeland Red for root cellar designs and it's our version of her favorite hue. You can now find our fabric and wallpaper in our collections in this special red we named just for Diana.
Check out my Red Board for more ideas.